Effective Date: 1/1/2025
Last Updated: 5/4/2026
This Privacy Policy describes how West Texas Urgent Care, PLLC, doing business as My Urgent Care TX, My ER 24/7, My Primary Care, My Telemed, ReGen, and My Health Plan (collectively, "we," "us," "our," or the "Company"), collects, uses, shares, and protects information when you visit our websites, including myurgentcaretx.com, mytelemedtx.com, myprimarycaretx.com, and our other affiliated brand websites (collectively, the "Sites"), or when you interact with us through our digital communications, including SMS text messaging.
By using our Sites or services, you agree to the practices described in this Privacy Policy.
We are a healthcare provider regulated under the Health Insurance Portability and Accountability Act ("HIPAA"). Information you share with us during clinical encounters — including medical history, diagnoses, treatment, billing, and other Protected Health Information ("PHI") — is governed by our separate Notice of Privacy Practices, not this Privacy Policy. A copy of our Notice of Privacy Practices is available at any of our clinic locations and upon request.
This Privacy Policy applies to information we collect through our websites, online forms, marketing communications, SMS text messaging, and other non-clinical digital channels.
We collect information you provide when you:
This information may include your name, email address, mailing address, phone number, date of birth, insurance information, reason for visit, and any other details you choose to share.
When you visit our Sites, we and our service providers may automatically collect:
We may receive information about you from:
We use the information we collect to:
If you provide your mobile number and consent to receive SMS text messages from us, we may send you appointment reminders, service updates, membership notices, marketing offers (where separately consented), and other operational communications.
For full details, see our SMS Messaging Terms.
We use cookies and similar technologies to operate our Sites, remember your preferences, analyze traffic, and support advertising. The categories of cookies we use include:
You can control cookies through your browser settings. Disabling certain cookies may affect Site functionality. For browser-based opt-outs of interest-based advertising, see aboutads.info/choices and youronlinechoices.eu.
We may share information:
We do not sell personal information as that term is commonly understood, and we do not share mobile phone numbers collected through SMS opt-in with third parties for their own marketing purposes.
Our Sites may contain links to third-party sites and may integrate third-party services (such as Solv Health for online booking, payment processors, and social media platforms). We are not responsible for the privacy practices of those third parties. We encourage you to review their privacy policies before sharing information with them.
We maintain administrative, technical, and physical safeguards designed to protect the information we collect. No method of transmission over the internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security. PHI is protected in accordance with HIPAA requirements.
We retain information for as long as reasonably necessary to fulfill the purposes for which it was collected, including to comply with legal, accounting, and reporting obligations. Medical records are retained in accordance with applicable state and federal law.
Our Sites are not directed to children under 13, and we do not knowingly collect personal information from children under 13 through our Sites. Pediatric clinical services provided in our clinics are governed by HIPAA and applicable state law, not this Policy. If you believe a child under 13 has provided personal information to us through our Sites, please contact us and we will take appropriate steps to delete it.
Under the Texas Data Privacy and Security Act ("TDPSA"), Texas residents have the right to:
To exercise these rights, contact us using the information below. We will respond within the timeframe required by law. You may appeal any denial of a rights request by contacting us at the same address with the subject line "Privacy Rights Appeal."
Residents of California, Virginia, Colorado, Connecticut, Utah, and other states with comprehensive consumer privacy laws may have similar rights under their respective laws. To exercise rights under your state's law, contact us using the information below.
Rights regarding PHI are described in our Notice of Privacy Practices and are not affected by this Policy.
We may update this Privacy Policy from time to time. When we do, we will revise the "Last Updated" date above. Material changes will be communicated through reasonable means, which may include posting a notice on our Sites or sending you a direct notification.
If you have questions about this Privacy Policy or want to exercise a privacy right:
West Texas Urgent Care, PLLC
4438 S Clack Street | Abilene, Texas
Email: marketing@myerabilene.com
For HIPAA-related questions or to exercise rights regarding PHI, please contact our Privacy Officer using the information in our Notice of Privacy Practices.
